DAWN DREW - KEYNOTE SPEAKER
DAWN DREW: Vice President, Publisher - National Geographic
Traveler
Dawn Drew is Vice President and Publisher of National Geographic
Traveler magazine, a publication that reaches more than 7 million
readers with each issue and addresses only the pertinent issues related
to leisure travel.
During her near 13 year tenure at the National Geographic Society,
Dawn has steered the publication and the brand National Geographic
Traveler, to its current leadership position in the industry. It
is to date the only major travel publication that addresses, "all
travel, all the time", focusing on the facts and information for
travelers who want to experience authentic cultures, connect with the
natural environment and preserve nature.
National Geographic Traveler has achieved some formidable firsts
during Dawn's leadership;
- Publication of the largest issues in both ad pages and revenue
- Single subject supplements devoted to India and South Africa
- Named one of AdWeek's "Hot List" publications for 2
consecutive years
- Publication of National Geographic Traveler "On-Campus" - a
specially created edition sent to nearly 1 million college students
interested in study abroad and educational travel
- National Geographic Traveler Destination Immersion Programs:
A series of events for readers to sample the cultures of select
destinations via wine and food samplings, film and photography
presentations
- National Geographic Traveler performance presentations of
authentic cultural music and dance acts from select destinations
In addition to her responsibilities at the magazine, Dawn has been an
active and enthusiastic member of the travel industry. Since 1996
she has served on the board of directors of several regional industry
organizations. As part of her responsibilities on these boards,
Dawn has taken a leadership position in advancing the knowledge base and
the concepts of sustainable travel worldwide. One of the pioneers
in this area, Dawn along with
Dr. Suzanne Cook, SVP of Research at the TIA, created and published the
results of the “Geotourism Study”, the landmark research that defined
and categorized the behavior, awareness and attitudes of American
travelers with regard to sustainable tourism issues. Dawn’s activities
in the travel industry include:
- Active membership and
officer's positions with the TIA (Travel Industry Association) since
1996
- Current Second Vice
Chair of the TIA
- TIA Committee Chairs
for; Research (2 years), Membership (2 years), Marketing (1
year)
- TIA special task
forces (Business for Diplomatic Action - Branding America)
- Active membership and
Board of Director positions with PATA (Pacific Asia Travel
Association) since 1999
- Currently PATA Board
Member and member of Industry Council
- Former chair and
co-founder of PATA Sustainable Tourism Committee (2000-2004 as
chair), currently committee member
- Advisory Board to the
Prince of Wales International Business Leaders Forum of the Tourism
Partnership (2003-2005)
In
addition to the numerous awards and recognitions for her service to the
industry, Dawn was named one of MIN’s most Intriguing People in 2005 and
is very proud of the Joseph Holland Humanitarian in Business Award she
was honored to receive from the American Red Cross.
Dawn
began her career in publishing as an editorial intern at Newsweek
magazine, working for the book and movie reviews. She later moved to a
PR firm, Circulation Experti, where she used her writing skills and
learned the business of public relations, allowing her to later advance
in magazine promotion and marketing. After working in marketing at ‘W’
Magazine, The Atlantic Monthly and several other publications, Dawn
spent 8 formative years at the New York Times Magazine Group where she
worked her way up from account executive with Golf Digest/Tennis to
sales management at McCalls.
In her
off hours Dawn enjoys photography, taking her car to the track and
considers herself a “weekend gourmet”. A graduate of Tufts University
with a degree in International Studies, Dawn maintains a keen interest
in global politics and history and speaks proficient French and Spanish.
Dawn
became a “traveler” at the age of 14 when she embarked on her first trip
abroad to France without her parents in tow. A truly passionate
wanderluster, Dawn frequently drags along her son Dylan, who at 16 is
following in his mother’s footsteps as the captain of his Model UN Team
and his own opinions on world politics.
For the
past 17 years, Dawn has resided in Somers, NY – a small town in
northern Westchester County proud of its commitment to land
conservation.
DONOVAN RYPKEMA - KEYNOTE SPEAKER
DONOVAN RYPKEMA, President of Heritage
Strategies International
Donovan
Rypkema is president of Heritage Strategies International. HIS was
established in 2004 as a companion firm to PlaceEconomics, a consulting
firm of which Rypkema is the principal. PlaceEconomics - widely
recognized as the industry leader in the economics of historic
preservation - specializes in services to to public and NGO clients who
are dealing with center city and neighborhood commercial district
revitalization and the reuse of heritage structures. Rypkema has worked
with communities in 49 states and more than 25 countries. Recent
assignments for HIS have included economic training for heritage
activists in Sumatra, a feasibility analysis for a heritage building in
the United Arab Emirates, developing economic incentives for heritage
conservation in the Kingdom of Bahrain for the UNDP and being the
financial specialist for a World Bank funded cultural heritage project
in Azerbaijan.
Rypkema
is the author of numerous articles and publications as well as a book,
The Economics of Historic Preservation: A Community Leader’s Guide. He
holds a Master of Science degree in Historic Preservation from Columbia
University. Rypkema served on the Board of Advisors of the National
Trust for Historic Preservation, is currently on the Board of Directors
of Global Urban Development, and teaches a graduate course on the
economics of historic preservation at the University of Pennsylvania.
GERALDINE ROSA HENDERSON, Ph.D. - FEATURED MODERATOR
GERALDINE ROSA HENDERSON, Ph.D., Associate
Professor of Integrated Marketing Communication at Northwestern
University
Associate
Professor of Integrated Marketing Communication at Northwestern
University’s Medill School. Ph.D. Marketing, Northwestern University
Kellogg Graduate School Management. MBA, Marketing and Organizational
Behavior, Northwestern University Kellogg School Management. B.S.
Electrical Engineering, Purdue University.
Gerri was
formerly on the faculty of Duke University’s Fuqua School of Business,
Howard University’s School of Business, and the University of Texas at
Austin’s College of Communication. She has also taught at Northwestern
University’s Kellogg School of Management, Stanford University’s
Graduate School of Business, The University of Virginia’s Darden
Graduate School, Thunderbird: The Garvin School of International
Management, and in Executive Education at both Duke University (Fuqua)
and UCLA (Anderson). Courses taught include Theories of Persuasion,
Integrated Marketing Communications, Marketing Management, Marketing
Strategy, Consumer Behavior, Brand Management, and the Global Academic
Travel Experience (GATE) to Southern Africa.
Gerri’s
primary areas of research include: marketplace diversity (also known as
multicultural marketing), urban marketing, and consumer networks
(cognitive and social). Recent publications include “Courting
Consumers: Assessing Consumer Racial Profiling and Other Marketplace
Discrimination” (Journal
of Public Policy & Marketing,
2005), “From Despicable to Collectible: Interpreting the Transformation
of Meanings of Advertisements Depicting Stereotypical Images of African
Americans” (Journal
of Advertising,
2004), and “Exploring Collective Memories Associated with
African-American Advertising Memorabilia: The Good, The Bad, and The
Ugly” (Journal
of Advertising,
2003), and is currently coauthoring a book on Consumer Racial Profiling
and other forms of Marketplace Discrimination. Prior to pursuing her
Ph.D., she worked for several years at IBM in Relationship Marketing
(specializing in the Healthcare, Insurance, and Pharmaceutical
Industries) and briefly in Brand Management at Kraft Foods.
Gerri was
named a faculty fellow of the University of Texas Humanities Institute
in 2006 for her work on Collecting Black Memorabilia and a Dean’s Fellow
for her work on Customer and Spokesperson Facial Recognition. She was
the co-chair for the Society for Consumer Psychology Conference
(February 2005) and the American Marketing Association Educators’
Conference (February 2003). A member of the Editorial Board of the
Journal of Public Policy & Marketing,
Gerri serves or has served as leadership for and/or on several corporate
and non-profit boards for organizations such as the Advisory Council of
the Association for Consumer Research, the American Marketing
Association, the Society for Consumer Psychology, the National Black MBA
Association, and the National Society of Black Engineers. She likes to
consider herself a “Doctorpreneur” since in addition to her research and
teaching, she often serves as an independent consultant and focus group
moderator.
LEO HELMS - FEATURED MODERATOR
LEO HELMS, Designer, Hotel Kura Hulanda &
museum, Curacao, Netherlands Antilles
Those
who take a visionary’s idea and turn it into reality have made world
changing discoveries, accomplishments and success possible for their
sponsors. To name a few… Christopher Columbus for Queen Isabella, Annie
Sullivan for Helen Keller, Tensing Norday—Sir Edmund Hillary’s Sherpa
guide on his Mt. Everest trek and Lou Perlman for the Backstreet Boys.
And such
is Leo Helms to Jacob Gelt Dekker. Helms has taken Dekker’s historical
and environmental preservation dream and realized it into a luxury
complex featuring a hotel, conference center, museum and institute for
advanced studies.
As an
architect and designer, Leo Helms has a passion for projects where he
can combine commerce and culture to create an atmosphere that will
visually and mentally stimulate those who experience his work. To date,
Helms has authored cultural books and designed exhibitions for
well-known museums in Europe and now brings more than two decades of
design and architecture expertise to the Kura Hulanda project in
Willemstead, Curacao.
Helms is
commissioned to realize Hotel Kura Hulanda’s 67 rooms, four restaurants
and shops; Lodge Kura Hulanda’s 120 suites—including 76 safari houses;
Museum Kura Hulanda; Conference Center Kura Hulanda; the Jacob Gelt
Dekker Institute for advanced Cultural Studies; as well as the
furnishings throughout all properties.
For
Helms, the challenge with Project Kura Hulanda is recreating the history
and culture behind each of the buildings while creating a hotel
compound. He accomplishes this by tying the buildings together via
architecture, color and the use of many interlaced courtyards thus
creating a cohesive neighborhood. To ensure that guests experience true
5-star luxury he incorporates 21st
century comforts and technology into the design.
Prior to
the Kura Hulanda project, Helms designed many restaurants, bars, private
homes and café’s. Included in his portfolio are: the Textile Museum in
Boras, Sweden; the New Church in Amsterdam, Holland; the national Museum
in Oranjestad, Aruba; the Museum of Modern Art in Tehran, Iran; the
Historical Museum in Willemstad, Curacao; the Royal Palace in Amsterdam,
Holland; the Textile Museum in Lodz, Poland; and the National Museum of
Etnografie in Leiden Holland.
In
addition to his architecture and design firm, Helms has established two
charitable foundations, which develop and mount traveling exhibitions.
Currently, the Tutankhamen exhibit Helms created traveled the world in
2006 visiting the Royal Palace Museum in Edinburgh, Scotland and toured
the United States in 2002.
Helms
holds a degree in psychology from the University of Amsterdam and a
degree in architecture and graphic designs from the Gerrit Rieveld
Academy of Arts in Amsterdam, Holland.
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